Research and Markets: The 2009-2014 Outlook for Alcoholic Beverages in the United States

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/3e0196/the_20092014_outl) has announced the addition of the "The 2009-2014 Outlook for Alcoholic Beverages in the United States" report to their offering. WHAT IS LATENT DEMAND AND THE P.I.E.? The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population